7TWO finally!

Channel 7 is finally launching it's digital channel 7TWO on November 1st. The website describes;

7TWO is more of what audiences love about Seven. More drama, more lifestyle, more reality, more comedy, more movies . . . more first class entertainment, free for everyone.

Programs include; Ugly Betty, Heroes, Lost, 24, The Sopranos, Six Feet Under, A Touch of Frost, Prime Suspect, Judge John Deed, Rosemary and Thyme, Minder, Coronation Street, The Martha Stewart Show and more.

I'm actually looking forward to Murphy Brown and Moonlighting (and I do have a penchant for Magnum PI). The Jay Leno show will also be aired at 6pm weeknights with AFL footy flashbacks on weekend mornings.

Further to this, viewers are promised;

Additional themed nights of programming include Action & Adventure, Lifestyle and Movies with the latter featuring an extensive catalogue of family titles from Disney’s studios.

It looks like there's not a whole lot of local content, much the same as channel 9's GO! with most programs from the US and UK.

Still, more channels means more variety ... I just wonder if this will encourage all those Australians who are yet to move to digital to take the plunge.